"I Won't Give In", the new video from the British metalcore band ASKING ALEXANDRIA, can be seen below. The song features Denis Shaforostov, formerly of Ukrainian metalcore act MAKE ME FAMOUS, who was confirmed as the new singer of ASKING ALEXANDRIA back in May.
Commented ASKING ALEXANDRIA guitarist Ben Bruce: "We spent the summer collecting footage for our new music video for our current single, 'I Won't Give In'.
"This video showcases just how strong our family is. The love and support everyone has shown us over the years is incredible and this video truly captures the bond we share with our fans and with each other. I know you guys will enjoy watching this video as much as I have enjoyed watching it.
"I'm also extremely excited to announce that we will be releasing a new song for you guys to annoy your neighbors with in the next few days. We will be playing this song live on our upcoming U.K./Europe tour so I'm expecting you guys to learn all the words ASAP! Can't wait to see you guys."
In interview with U.K.'s Kerrang! magazine, Bruce stated about ASKING ALEXANDRIA's new addition: "Everyone guessed it was Denis, and I think they did so because they know Denis was the right choice to make. He's an incredibly talented vocalist, from the multiple wide range of screams that ASKING ALEXANDRIA obviously needs and will continue to have, and his singing and range is out of this world. He's been a fan of the band for a long time, so he's familiar with all our old songs, and he really cares about the band. He's a passionate, cool guy; it's the perfect scenario."
Added Denis: "I had this gut feeling, man; I totally felt something big was going to happen right before the guys reached out to me. It's crazy. Honestly, I've never been waiting for such an opportunity to ever knock at my door but, as the same time, I was always ready for it. Without a doubt, I was extremely stoked and I poured all of my emotions into the writing for the new ASKING ALEXANDRIA record."
Joining ASKING ALEXANDRIA on the band's upcoming European tour will be MEMPHIS MAY FIRE (October 14-28 only), AUGUST BURNS RED and IN HEARTS WAKE.