UNIVERSAL MUSIC GROUP's BRAVADO Acquires Merchandise And Branding Company EPIC RIGHTS

UNIVERSAL MUSIC GROUP's BRAVADO Acquires Merchandise And Branding Company EPIC RIGHTS

Universal Music Group's Bravado, the leading global consumer, lifestyle and brand management company, has acquired Epic Rights, a boutique merchandise and branding company.

Epic Rights works with a diverse group of iconic artists, including KISS, Billy Joel, AEROSMITH, DEF LEPPARD, AC/DC, Eric Clapton, Kevin Hart, 21 Savage, Madonna, Celine Dion, Barbra Streisand, Sting, David Bowie, Lionel Richie, HOLLYWOOD VAMPIRES, Britney Spears, *NSYNC, ZAC BROWN BAND, ZZ TOP, Marc Anthony, the Woodstock festival, and CBGB, among others. As part of the agreement, Epic Rights' CEO and founder Dell Furano, along with his team, will continue to build merchandising opportunities for their celebrated roster of artists.

In making the announcement, Mat Vlasic, CEO of Bravado, said: "As the industry's preeminent brand management company, we are constantly looking for ways to evolve our company while providing fans around the world with an ever-growing array of products and experiences. I'm excited to work with Dell, a true icon in our industry, and expand the Bravado portfolio."

"I have great respect for Mat and his teams at Bravado and Universal Music — they have taken product development, marketing and global distribution to an entirely new level," said Furano. "I'm very proud of all that we've achieved at Epic Rights, and look forward to expanding Epic's roster and artist services in this next chapter."

Tags:

Posted in: News

COMMENTS

To comment on a BLABBERMOUTH.NET story or review, you must be logged in to an active personal account on Facebook. Once you're logged in, you will be able to comment. User comments or postings do not reflect the viewpoint of BLABBERMOUTH.NET and BLABBERMOUTH.NET does not endorse, or guarantee the accuracy of, any user comment. To report spam or any abusive, obscene, defamatory, racist, homophobic or threatening comments, or anything that may violate any applicable laws, use the "Report to Facebook" and "Mark as spam" links that appear next to the comments themselves. To do so, click the downward arrow on the top-right corner of the Facebook comment (the arrow is invisible until you roll over it) and select the appropriate action. You can also send an e-mail to blabbermouthinbox(@)gmail.com with pertinent details. BLABBERMOUTH.NET reserves the right to "hide" comments that may be considered offensive, illegal or inappropriate and to "ban" users that violate the site's Terms Of Service. Hidden comments will still appear to the user and to the user's Facebook friends. If a new comment is published from a "banned" user or contains a blacklisted word, this comment will automatically have limited visibility (the "banned" user's comments will only be visible to the user and the user's Facebook friends).