PAPA ROACH To Promote PEPSI BLUE

Hot on the heels of PAPA ROACH singer Jacoby Shaddix's recent peeing incident, the Pepsi-Cola company has announced it is teaming with the band to promote its new Pepsi Blue soft drink to teens, according to Allstar.

The soda company will jointly promote PAPA ROACH's next single, "Time and Time Again", which comes out on September 10th. Music video director Sam Bayer will shoot both the video for the song and the accompanying Pepsi Blue television commercial. The PAPA ROACH spot is expected to start airing in mid-September.

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