"Mr. MTV", the new video from San Antonio, Texas alternative rockers NOTHING MORE, can be seen below. The song is taken from the band's self-titled album, which sold around 8,600 copies in the United States in its first week of release to land at position No. 33 on The Billboard 200 chart. The record arrived in stores on June 24 via Eleven Seven Music.
NOTHING MORE bassist Daniel Oliver stated about the meaning of the "Mr. MTV" title and lyrics: "It points out the fact that there are people that make money, and their sole job is to change your mind and your behavior, for whatever they want. And I do think there's an evil in that alone, let alone when you combine it with something that's supremely wrapped around vanity and things like that, where you have kids whose self image is based on television and not based on the family system. Or you see relationships being based off sex and lust and no longer about a personal connection between two people. 'Cause a lot of times, it seems like people are kind of sold a personal connection in themselves and in anything for just some menial bullcrap they see on TV."
NOTHING MORE's first single, "This Is The Time (Ballast)", recently hit No. 1 on the rock radio chart, nearly two months after climbing into the Top Five. Frontman Jonny Hawkins told The Pulse Of Radio that he hopes the themes of the song and the band's self-titled debut album are resonating with listeners. "I hope that it's an encouragement to others out there that can listen to the record and if any of it, just really the experiences, translate to other people and they recognize that maybe they're going through something similar or they can feel that same pain, that there is a way through it and there's calmer waters ahead if you stick with it and remind yourself that things will be all right and just stay the course," he said. "So I hope it's encouraging."
NOTHING MORE's tour with FIVE FINGER DEATH PUNCH, VOLBEAT and HELLYEAH kicked off on September 16 in Salt Lake City.