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Label Executive Accuses GREAT WHITE Of Creating Cover Art Controversy To Raise Interest In Tour

May 13, 2004

Cleopatra Records executive Jeff Gray has spoken to the Boston Globe about GREAT WHITE's assertion that they were "horrified to discover" that the record company "had attempted to profit on the horrible tragedy of February 20th, 2003" by using an image of a shark jumping out of flames on a newly issued collection of previously available GREAT WHITE material.

"We bought a bunch of their [recording] masters, and we're just trying to recover some money by putting this out," said Gray, whose Los Angeles label issued the double CD, "A Double Dose", Tuesday (May 11). It consists of GREAT WHITE's LED ZEPPELIN tribute album ("Great Zeppelin") from 1999 and another cover disc, "Recover", from 2002, in which the band performs hits by AC/DC, the ROLLING STONES, BAD COMPANY, and others.

According to Gray, the flame design was never going to be used, and the band were told that no such image would appear on "A Double Dose". He added that GREAT WHITE knew this and yet still criticized the record label purely to raise interest in a coming tour.

"They still went ahead and released a press statement," said Gray. "They want to be humble, but they're not." [Read more]

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