KOCH Gets PSYCHO+LOGICAL RECORDS

June 23, 2007

KOCH Entertainment Distribution has announced that it has signed an exclusive distribution deal with Psycho+Logical-Records. Under this agreement, KOCH is the exclusive physical and digital distributor of the label in North America.

Rapper Ron Braunstein, better known by his stage name NECRO, started Psycho+Logical-Records in 1999 at the age of 23. He released his first disc, "I Need Drugs", and sold it through a loyal staff of fans that would sell the record for a share of the profits. In 2001, when sales started to pick up, Necro struck a deal for his second album, "Gory Days". This album solidified Necro's growing fan base and his developing style of dark, raunchy lyrics over gritty hip-hop beats. The record went on to sell over 30,000 copies with no touring and very little promotion. From 2002 through 2003, Necro released a CD/DVD special edition of "Gory Days", the porno "Sexy Sluts", a compilation album and his first mixed CD. His third solo album, "The Pre-Fix For Death", released in 2004, featured the first hybrid between real hip-hop and real metal. 2005 saw the release his sex-themed album "The Sexorcist".

Expanding Psycho+Logical-Records catalog, he produced solo albums for all three MCs of the critically acclaimed underground hip-hop group NON PHIXION. These releases included his brother Ill Bill, Sabac, and Goretex. He also produced an album with hip-hop artist and hype man Mr. Hyde, and put together the "Circle of Tyrants" album, a super-group featuring Necro, Ill Bill, Mr. Hyde, and Goretex. In the following year, Psycho+Logical-Records released instrumental albums for nearly every one of the past albums Necro produced. Necro's forthcoming CD "Death Rap" will be released via KOCH this fall. Necro will also be a featured performer on this summer's Sounds of the Underground tour.

Commented Necro: "We are proud to present and be a part of the KOCH family, since KOCH is making so many moves in the indie game, basically turning the indie world into a major game and leveling the playing field. KOCH had the best situation to offer as a distribution partner so we decided to work with them. We feel they see our vision and we will fit well in their business model at retail."

"We're very excited to be working with Psycho+Logical-Records," commented Eric Lemasters, VP Business Development for KOCH Entertainment. "As KOCH continues its domination of the urban market, Psycho+Logical and Necro's releases will complement our efforts in that genre and the added marketing crossover potential into the metal scene is a unique situation that will only add to their value."

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