Los Angeles cyber metallers FEAR FACTORY have released a video (see below) for the title track of their new album, "The Industrialist". The clip, directed/edited by James Zahn, utilizes live footage of the band from this past June's Graspop Metal Meeting in Dessel, Belgium against a visual backdrop that pulls topical subjects from the story written by vocalist Burton C. Bell that served as inspiration for the group's latest CD.
A part of "The Industrialist" video was revealed earlier this year leading up to the release of the album. Over half a million views of the excerpt has been logged to date. Now with the full video, the visual door to the concepts presented on the album are available for music fans to experience. Bell says, "We allowed James to take his time to create the video so that he could match his expertise with the conceptual imagery that was written in 'The Industrialist'. Being that he has been a long-time fan of FEAR FACTORY, he understood the nature of the FF machine; the concepts, imagery, and history. I believe he achieved a new era for FEAR FACTORY video concepts."
As a longtime fan of FEAR FACTORY, Zahn knew his work on "The Industrialist" would be enhanced by his extensive knowledge of the band.
"Growing up listening to FEAR FACTORY and being captivated with the heavy industrial scene of the 1990s, the one thing that always stuck with me was the accompanying visual aspect," he says. "Those videos that featured stock footage intercut with live performance clips were such a staple of the time and helped in editing 'The Industrialist'. Broken technology working alongside machinery in the midst of social change served as inspiration."
FEAR FACTORY has been touring non-stop, with only 16 shows on U.S. soil since the release of "The Industrialist". Making stops in Venezuela, Brazil, New Zealand, Australia, Japan, and next week set to embark on their second European trek (a 41-city endeavor with support from DEVIN TOWNSEND PROJECT), Bell with guitarist Dino Cazares, bassist Matt DeVries and drummer Mike Heller are one well-tuned performance machine. Their set currently consists of selections from "The Industrialist", 2010's "Mechanize" and classics from the FEAR FACTORY vault. Cazares notes, "We are beyond pumped to bring this new leg of the 'World Industrialist' tour cycle overseas with a mighty package. We have added a few classics which have not been in our set list for some time. We are ready to unleash the new Machines Of Hate unto all."
FEAR FACTORY has confirmed the first of many shows expected for 2013; a hometown show at Key Club in West Hollywood, California on January 26. PRONG, THROWN INTO EXILE and SCRAP METAL will open the concert. It will be the band's first performance in Los Angeles in over two years.
"The Industrialist" sold 9,300 copies in the United States in its first week of release to debut at position No. 38 on The Billboard 200 chart. The band's previous CD, "Mechanize", opened with 10,000 units back in February 2010 to land at No. 72.
Photo credit: Stephanie Cabral