"Go To Hell, For Heaven's Sake", the new video from the British metalcore act BRING ME THE HORIZON, can be seen below. The song comes off the band's fourth album, "Sempiternal", which sold 27,000 copies in the United States in its first week of release to land at position No. 11 on The Billboard 200 chart. The CD arrived in stores on April 2 via Epitaph.The five-piece, consisting of Oliver Sykes, Lee Malia, Matt Kean, Matt Nicholls and Jordan Fish, recorded "Sempiternal" over a three-month period with super producer Terry Date (LINKIN PARK, DEFTONES, SOUNDGARDEN). The band also brought in David Bendeth (A DAY TO REMEMBER, PARAMORE) to add to the all-star production lineup and mix the album. BRING ME THE HORIZON played a special intimate show in front of around 100 fans on August 22 at The Circle tattoo parlor in London, England for the third and final instalment of Converse's "Get Loud" music series.
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