is bringing the "best rock on the radio" into Best Buy
stores. The MÖTLEY CRÜE
bassist's "Sixx Sense"
-branded mini-magazine can be seen at the "Sixx Sense Rock"
displays in 700 Best Buy
stores across the country. "The Sixx Sense: The Magazine"
features more than 40 pages of exclusive content from the radio show, new interviews with Nikki Sixx
, his "Sixx Sense"
co-host Kerri Kasem
, today's most relevant music artists, and much more. The magazine is also available for purchase on liBestBuy.com
starting November 19. Sixx
stated: "I am really proud and excited to extend the 'Sixx Sense - Best Rock On The Radio'
campaign at Best Buy
with a first-time-ever 'Sixx Sense'
magazine. This is a partnership based on passion and love of music."
In July, exclusive "Sixx Sense Rock"
displays featuring a selection of rock albums curated in collaboration with Sixx
debuted in Best Buy
stores nationwide. Since then, a select album from the display has been highlighted on "Sixx Sense With Nikki Sixx"
at a special price each week, and consumers have been given the chance to enter contests and win concert tickets, including a flyaway experience to see "The Tour"
, featuring MÖTLEY CRÜE
Each night on "Sixx Sense"
, the international rock icon, founder/bassist/songwriter of the world-renowned band MÖTLEY CRÜE
and chart-topping band SIXX: A.M.
, two-time New York Times
best-selling author, clothing designer, philanthropist and photographer Nikki Sixx
discusses music and lifestyle topics as he gives listeners a backstage look at the world and mind of a rock star. Joined by co-host Kerri Kasem
provides his unique perspective and attitude as the duo welcomes celebrity guests, recording artists and fascinating characters from all walks of life.